It’s been a fun-packed week having had the great honour of planning our client Walking With The Wounded's multi-dimensional launch event for The Grenadier Walk of Oman hosted at the Honourable Artillery Company (HAC) in London on Wednesday.
Utilising our full suite of services, we put together a comprehensive plan to deliver a launch event and press conference aligning with Covid-19 restrictions. Through conducting virtual media training for the six candidates, organising a press conference, facilitating broadcast interviews on and off-site, media management and coordinating photographers and videographers for content capture, we delivered over 200 pieces of global news coverage including Sky News, BBC News, Press Association and Mail Online.
Starting on the 20th November and ending on the 11th December the team, all of whom suffer physical or psychological injuries from their time in Service, will trek between 20 km to 22 km per day. Temperatures will reach 95°F and around 550,000 steps will be taken across the Omani desert.
Thank you to the Duke of Sussex for his supportive words for this great cause.
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